Natural moisturising factors (NMF) are the star ingredients. These are found in the skin naturally and, combined, they keep your skin hydrated and protected. These ingredients include the likes of moisturizing urea, glycerin, hyaluronic acid, and amino acids (essentially skin-strengthening proteins). The Ordinary’s moisturizer is a megamix of all of the above — a must for keeping your skin barrier, the outermost layer of skin, happy. Without them, skin tends to become dry, flaky, sensitive, red, and itchy. They’re so vital for healthy skin, The Ordinary refers to them all as “skin identical” ingredients.
